The PCI Difference - The Integrated Approach

Princeton Consulting International (PCI) is an Integrated International Marketing Solutions and Consulting Company, so by choosing PCI to help support your international marketing consulting needs, you get the following:

• A bridge between the gap in international marketing strategy and international marketing execution
• Implementation of sound, fundamental marketing principals
• Either project based support, ongoing management support, or both.

We realize that the most effective international marketing plans require coordination between all marketing functions (strategic planning, product development, pricing, promotional activities, and channel management).

Your international marketing plan must also integrate into your overall business marketing plan as well. Our holistic or integrated approach to international marketing consulting helps your company more successfully meet market demand. Not only do you need your products in new markets on the ground, for example, but you need web presence as well in the foreign market. We offer export management services and international search engine optimization, respectively.

You get an approach based on years of real world experience.  We do not rely on the quick fix or the too simple solution. We have relied on sound international marketing principals to strategically plan, develop, and launch numerous new products and services, as well as support these products and services with successful marketing campaigns. We specialize in internet marketing consulting and international marketing consulting.

You may utilize our services as either an outsourced support function, or as a project based international marketing consulting arrangement.  You may use our services to help create or update your entire international marketing plan, or just the areas that you feel need additional support. We offer further services tailored to your specific needs, such as international search engine optimization. International Search Engine Optimization is part of our e-globalize program. This flexible approach allows you to maximize our services, while still fitting in with your overall international marketing objectives and needs.

The Process

We typically meet with you to review your objectives and the mission you wish PCI to pursue.  We then provide you with an outline of what PCI will do on your behalf.

We can either act as your international sales and marketing department through global or regional management, develop and manage programs such as internet marketing that can result in significant long term increases in qualified lead generation and revenue increase, as well as provide short or long term consulting services (see the section on Consulting Services).

Through our ongoing management services, your international customers will know they have a reliable and consistent source of support.  Our people understand the international marketplace, and always provide the professional service your customers should expect.

From the details of managing the complexities of international business development, to understanding the wide variety of customs and cultures that we must work with on a daily basis, our professional and experienced team can help make the difference in helping you meet your objectives.

Here are some of the services we provide:

• Global Channel Development and Management
• Logistics and Shipping Management
• Appointment of International Distributors and Agents
• Financing
• Accounts Receivable and Account Payable Services
• Interactive Distributor Training Assistance
• Customer Relationship Management

International Internet Marketing Services (See Our E-Globalize Solutions)

• Internet Lead Generation and Marketing Promotion Program Development and Management via Search Engine Optimization (SEO) and International Search Engine Optimization
• Paid Search Advertisement Campaign Development and Management
• Culturally and Technically Correct Webpage Content Creation for Gateway Pages or Entire Site
• Language Translation Services  
• Consistent Branding throughout all of your global markets
• General Internet Marketing Consulting

International Marketing Consulting Services (See Consulting Services)

• International Strategic Planning Assistance
• Market Opportunity Analysis
• Best Market Analysis
• Market Entry Strategy
• International Competitive Analysis
• Company and Product Readiness Assessment
• Pricing Strategy Development
• Financing Consulting
• Market Entry Strategy
• Language Translation Services
• Legal Agreement Assistance
• Brand Management Assistance
• Risk Management Services

Contact Us

If you would like to further discuss the global market potential for your business, please contact us and let us help you in your decision to go global! Click Here